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MAIN showroom at #04-06 Braddell Tech
Warehouse Concept store at #06-12 Braddell Tech

Monday to Friday: 10am to 6pm
Saturday: 10am to 3pm
Sunday & Public Holidays: Closed

September 21 Enterprise Pte Ltd, the leading supplier of Early Childhood, Special Needs & Primary/Secondary teaching resources.

We only source and supply tried & tested educational products from countries such as England, USA, Australia and other educationally-established countries.

Considered to be one of South East Asia's largest one-stop teacher's resource supplier, we supply numerous clients from kindergarten, childcare centres, Primary & Secondary School, International Schools, Government Ministries, leading teacher training colleges, enrichment centres, retail outlets, and also directly to the public!

Our product database is constantly growing. There are over 1.35 million products currently listed! These inlcude Early childhood textbooks, assessment tools, reading programs, math resources, phonics resources & programs, Chinese storybooks, manipulatives (toys), puppets, children-sized furniture, sports/outdoor & gym equipment, award-winning books, books with audio CDs, big books, picture books, Audio-visual equipment (listening centres), audio CDs, DVDs, educational software, art & craft materials, classroom decorations, charts/posters, games & puzzles and a lot more!

We are proud to announce that we carry the widest range of english storybooks in Singapore. Be sure to visit our main store to browse through all of them at your leisure.

This website will not show our entire range as there's simply too many products to show; it is purely an informational site to give you an idea of what we have available. You should visit our publisher's website to view their full range of products.

Or you can visit our official online store at




September 21's ONLINE STORE



September 21 Enterprise Pte Ltd are extremely proud to announce an exclusive partnership with R.I.C Publications

R.I.C. Publications is Australian-owned and operated. It was established by teachers to provide a wide range of quality educational resources and classroom teaching aids for use in primary and secondary schools. R.I.C.’s ever-growing publishing list now exceeds 1200 titles and includes student workbooks, blackline masters, educational posters, merit stickers, interactive software and resources for touchscreens and interactive whiteboards.

Visit our showroom to view all our RIC products.


All Kids are Smart

Success Strategies for Direct School Admissions

Victoria Carlton's latest book. This book will show you how to grow each of your child's eight intelligences in order to help them reach for the stars and to help them achieve a better future.
Would you like your child to enter one of Singapore's more prestigious schools?
Well you can! Learn Jackeline Carter's secrets on how this can be achieved.
R.R.P. $35.95
R.R.P. $35.95



PENCIL GRIPS from The Pencil Grip Inc.

Our Pencil Grips uses a revolutionary applied technology that works with the body’s natural physiology to gently place fingers in the proper position for gripping, allowing over a 90% surface contact with its soft comfortable gripping surface.

The Pencil Grip sets the industry standard in ergonomics. It works for both right & left handed users by gently placing the hand of its users in the proper position for gripping. The natural feel and soft comfortable material make it easy & fun to write.

The Pencil Grip can be used by kids and adults alike.

Prices start from only $3.90



(Click here for a full listing of all our on-going workshops)


Fitzroy Literacy Workshop

A comprehensive two-day training course, a program designed to educate teachers with the knowledge and necessary tools to ensure you can get the most from your students, be it kindergarten, primary school or university. The Fitzroy Workshop will equip you with the know-how, from elementary to the advanced level.

The two-day workshop will be conducted by Jeremy O'Carroll, Director of Training, S.E.A and a founding student of the Fitzroy Community School. Jeremy will provide his wealth of experience on the amazingly successful Fitzroy Literacy Program.

His 2-day workshop is designed in an easy digestible teaching units.
Primarily for teachers, but it is also suited to enthusiastic parents.

Please register me

29 & 30 November 2014

FOS member: $498.00
Non-member: $548.00

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Victoria Carlton

Victoria Carlton's Literacy workshop using
Jolly Phonics & Grammar

Victoria Carlton has remodelled and revamped our most famous workshop. It is now more enriching with more activities and ideas that can be readily incorporated into your classroom. Fresh from her trip to the Jolly Learning conference in London, she will be imparting more innovative teaching ideas into this workshop.

Don't delay and get yourself registered today.

Please register me

13 to 15 December 2014
(3-days workshop)

FOS member: $628.00
Non-member: $678.00


Victoria Carlton's other forthcoming workshops
VC Literacy Programs with Jolly Phonics and Grammar
13-15 Dec 2014
16 Dec 2014
Mind Journey (a workshop for children)
17 Dec 2014
18 & 19 Dec 2014
Certification TEST on VC Literacy Programs with Jolly Phonics and Grammar
15 Dec 2014
FREE workshops / seminars / talks
Victoria Carlton
18 Dec 2014


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Success Strategies for DSA

6 December 2014
(a 2-hour workshop conducted by the author Jackeline Carter)
For more details about this seminar, click here.

Please register me

Entrance fee (which includes a copy of her Success Strategies book): $58.00
Entrance fee (who have already purchased her book): $30.00


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Power Brain Teaching workshop

Why not learn the Power Brain Program and share it with your family, school or organization?

You will love this experiential workshop that helps you to discover the keys to using your brain effectively. This workshop is designed for those who are interested in the development of children, but you can also use it for yourself.

Our Brain Education workshop includes brain-based physical, emotional and cognitive exercises, as well as postures, breathing techniques, guided imagery and games. These exercises not only improve focus and health, but also assist others to improve confidence, reduce stress, and stimulate creativity and memory. The ultimate goal is for participants to gain an empowering sense of trust in their brain potential and to use this power to create health, happiness, peace and optimal achievement for themselves as well as for others.

22 November 2014
FOS member: $258.00
Non-member: $288.00

Trainer: Nora Lee, Power Brain Korean Trainer (Shanghai / Korea Centre)

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Body & Brain Yoga "Initial Awakeining" introductory workshop

Body & Brain Yoga unites the body and mind through powerful “Ki energy.” It is a unique practice that combines the ancient wisdom of Ki energy with modern techniques to maximize our brain’s functioning. The practice began initially as vibration exercise to activate the natural healing rhythms of our brain and body. Over the years, the founder Ilchi Lee has updated the techniques so that users will always reap the rewards and benefits.

Discover true mastership over your body Initial Awakening is an awakening to your physical body. As your senses are awakening, you will begin to realize the necessity to have an anchor that will enable you to keep calm and maintain an objective viewpoint to all the information you receive from your body. You will develop and strengthen your central core and learn how to manage your body.

23 November 2014
FOS member: $258.00
Non-member: $288.00

Trainer: Shine Choi & Edward Hong, Brain Yoga Korean Trainers (Hong Kong / Korea Centre)


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EduDrama®: A guide to Speech and Drama using the unique Julia Gabriel Education teaching methodology

For more information about this workshop, click here

In this introductory, 3 hour workshop, Julia shows teachers how to use the book’s methodology to feel confident using imagination, poems, rhymes, stories and tongue twisters to engage children in expressive speaking.

The fun-filled workshop covers an introduction to some of the practical exercises in the book for developing expression of body, mind, voice and speech, reading aloud, drama and communication activities. Teachers will be able to take them straight into their classrooms to combine with the books ready-to-go lesson plans and techniques.

31 October 2014
FOS member: $128.00
Non-member: $158.00




Why not have peace of mind and consider purchasing a ready-made Educational Licence for your centre?


Victoria Carlton will be conducting a free licencing talk for those aspiring centre owners, teachers, principals or anyone else that wishes to know how it is possible to integrate one of her programmes into their business.

There are quite a number of different licences immediately available which include:

  1. Centre Licence (VCCLE)
  2. EQ4Kidz Pathway Licence
  3. Jolly Learning Licence

For further details, click on the link above.

If you are interested to attend this talk, call us on 62560226 or email to




Visit our showroom at:

#04-05/6,& #06-12 Braddell Tech, Blk 13 Toa Payoh Lorong 8
(between the Nissan car showroom and First Toa Payoh Primary School)

Tel: 6256 0226
Join our email list by clicking here


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All rights reserved. September 21 Enterprise Pte Ltd, 2014

The following are just some Publishers (some of which are exclusive to us) who we represent:

Cengage Learning John Wiley & Sons JLB Educational Technologies MarketAsia Distributors
MPH Distributors Oxford University Press Pearson Penguin Random House
Fitzroy Programs RIC Publications Barefoot Books Carpet for Kids
Carson Dellosa Publishing Creative Teaching Press Childcare Exchange Evan Moor
Dexter Educational Toys EPS Kagan Publishing Learning Resources
Learning Seed Benchmark Education Newmark Learning Teacher Created Resources
Jolly Learning The Puppet Company Talking Products Taskmaster
Whitespace Ltd (Wordshark) Educational Insights Califone International Egon Publishers
Crossbow Education Edupress Featherstone Gryphon House
Ann Arbor Domino Press Findel Education Prentice Hall
SQOOM Kosmea Pro-Ed Inc NAEYC